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From My Desk to Yours – 1st Edition
From My Desk to Yours 8211; 1st EditionShare this Blog Entry: By: Penny, EzineArticles Managing EditorAs the Managing Editor at EzineArticles.com, there are myriad different article-related issues that pass my desk every single day. I8217;ve often wished I could connect with all of you simultaneously to share all of the insight and nuggets of wisdom I8217;ve gained in the process. I believe that if I could speak directly to even a fraction of our members, the stories of my experiences would help you become better article authors and marketers.For that reason I present to you today the first installment of a bi-weekly blog series titled 8220;From My Desk to Yours8221;.In it, I will share some of the most commonly asked questions and challenges I face on a daily basis. Some of these are SO common that I feel like a broken record (CD?) because I cover the same information over and over again. My intent is to share those 8220;broken record8221; moments with you so that you might apply them to your writing and marketing efforts.Trust me, if you faithfully apply the skills you discover here, you8217;ll significantly improve your chances of getting your articles approved the first time.COMMON QUESTION #1: How can you say my article does not deliver on the title when I clearly wrote, 8220;10 Easy Steps to 8230; 8211; Part 1 of 28243;, and I delivered all 10 tips in 2 articles?ANSWER: Picture this: You Google, 8220;How to write an Article8221;, and your search results pull up an article that offers 8220;10 Easy Steps to Writing the Perfect Article8221;. You click on the link and begin reading only to find that the article provides only 5 outstanding tips 8230; but hey, wait a minute 8230; the title said 10! Where are my 10 tips?! So you look deeper only to find that you have to go LOOK for the other article in a pile of thousands to get the remaining 5 tips!Now do you understand why your reader may get frustrated? Remember, your reader trusts you. Deliver your expertise in short (400-700 word) articles that are clearly written and deliver on your promise in the title. If your title says 10, then deliver 10! So how do you fix this? Reword your title so that your article body delivers on the title8217;s promise. If you want to keep both articles separate, then do so, but change your title to reflect that fact. Instead of 8220;10 Easy Steps to Writing the Perfect Article8221;, try 8220;Article Writing 8211; Steps to Achieving the Perfect Article8221;.Here are a few Blog entries that we offered in the past that offer more insight to article parts:Convert Article Parts to Stand Alone ArticlesWrite with Distribution in MindCOMMON QUESTION #2: I don8217;t know why you rejected my article for being promotional. What8217;s the point of writing if I can8217;t promote myself?ANSWER: If you8217;re trying to promote yourself,[link widoczny dla zalogowanych], then the point of your article is to draw your readers to your site and shut out your competitors, right? To be the first in your niche to deliver the product or service to your market! Your readers don8217;t want an infomercial, they want information. They want to know that if they have a problem, you have the answer. The best way to accomplish this is by delivering high-quality, unique content in every one of your articles. This content builds the kind of trust and credibility that keeps readers coming back for more. Share your knowledge with them and they8217;ll come back; it8217;s that easy. Save promotional jargon for the resource box. Things that will get your article rejected for being over-promotional: Including your name in your article body. You don8217;t need to do this. Your name is already attached to the article.Adding more than one self-serving link in your article body. Save this for the resource box.Including your site name in your title, mentioning it in your article body,[link widoczny dla zalogowanych], and then linking to it in your resource box. This tells us and your reader that you don8217;t care about what they want.COMMON QUESTION #3: y did u reject my artle. ur email sais grammer but i checked dunt se anythg wrong . pz approve know.ANSWER: You think I8217;m kidding, right? Nope. This is a real question sent by a real member. And it8217;s not uncommon. My point here is to check your work. If you are going to spend time writing an article,[link widoczny dla zalogowanych], take pride in what you have written. Content that8217;s painful to read = no views = no traffic = no sales. You can8217;t expect to build site traffic and credibility if your readers can8217;t even understand you. Be sure your articles deliver crisp, easy to read content. Let them think about what you have to offer, not about what you are trying to say.Tip: If English is your secondary language, have someone with a better command of the laguage proof your articles before you submit them. IT WILL HELP.That8217;s all I have for this installment. If you have something you would like covered in future installments of 8220;From My Desk to Yours8221;, please leave a comment to let me know.
The secondary purpose is to show you how much traffic 038; visibility your articles are attracting for you.Some questions for you:How would you like to see these email reports improved?What additional information should we include in them?Is monthly the right frequency to send them or would like them more or less frequently?Does this email service lead you to really write and submit more articles or not so much?Would you like to see total # of clicks delivered to your website?


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